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The Trade Desk Welcomes Vivek Kundra as Chief Operating Officer

The Trade Desk has appointed Vivek Kundra as its Chief Operating Officer (COO), effective March 31. In this role, he will lead global operations and drive operational excellence across the company.

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Kundra brings extensive leadership experience, having previously served as the first Chief Information Officer (CIO) of the U.S. Government (2009-2011). During his tenure, he spearheaded cloud adoption, strengthened cybersecurity, and launched open government initiatives that gained global recognition.

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He later played a key role at Salesforce as Executive Vice President, Industries, where he led a strategic transformation focusing on industry-specific cloud solutions. Kundra also held COO positions at Sprinklr and project44, further solidifying his expertise in scaling technology businesses.

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“Throughout my career, I have been drawn to opportunities where operational excellence fuels growth,” said Kundra. “The Trade Desk is revolutionizing digital advertising, and I’m excited to contribute to its expansion.”

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A globally recognized technology leader, Kundra’s expertise in cloud computing, digital transformation, and enterprise growth makes him a valuable addition to The Trade Desk’s leadership team as it continues to innovate in the ad-tech industry.

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