Keka HR, India’s leading HR tech platform, has appointed Vishal Chopra as Senior Vice President - Marketing to accelerate its global expansion and innovation in HR technology. In this role, Vishal will spearhead marketing strategy, brand positioning, digital outreach, and market expansion initiatives.
With 15+ years of experience, Vishal is a seasoned leader in performance marketing, customer engagement, and GTM strategies. Before joining Keka, he served as Chief Growth Officer at Hiver, driving substantial improvements in web traffic, pipeline quality, and marketing efficiency. He also held senior marketing roles at Freshworks, leading APAC and MEA growth efforts.
Previously, Vishal played key marketing roles at IBM, Cvent, Wipfli, and Collabera, shaping global strategies and executing high-impact campaigns. His expertise and leadership will be instrumental in strengthening Keka HR’s market presence as a go-to HRMS solution for modern businesses.