Bandhan Life Insurance has appointed Maneesh Mishra as its Chief Product and Marketing Officer, strengthening its leadership in product innovation and strategic marketing. With over two decades of experience in the life insurance sector, Mishra brings deep expertise in product development, sales strategy, and corporate partnerships.
Before joining Bandhan Life Insurance, he played key roles at IndiaFirst Life Insurance and HDFC Life, driving business growth through bancassurance and distribution-led models. In his new role, he will focus on expanding the company’s product portfolio, enhancing customer engagement, and strengthening brand positioning.
Under the leadership of Managing Director & CEO Satishwar B, Bandhan Life Insurance is committed to customer-centric solutions and sustainable expansion. The company has been scaling its workforce and enhancing innovation to strengthen its market presence. With Mishra’s strategic vision and expertise in product lifecycle management, Bandhan Life Insurance aims to deepen market penetration and deliver greater value to policyholders.