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PepsiCo has promoted Umi Patel to Vice President – Marketing Innovation and Hydration Brands, a key leadership role based in Dublin, Ireland. Previously serving as VP – Consumer Insights & Analytics for North America PepsiCo Beverage Portfolio, Patel has been instrumental in driving data-driven marketing strategies and consumer insights.
Announcing her promotion on LinkedIn, Patel expressed enthusiasm about her transition to PepsiCo’s international beverage business and the opportunity to lead global innovation in hydration. With a strong background in analytics, consumer behavior, and brand strategy, she will play a crucial role in expanding PepsiCo’s global presence and enhancing its sustainability-driven beverage solutions.
Patel thanked PepsiCo’s leadership for their trust and support, highlighting her eagerness to collaborate with teams worldwide. Her appointment underscores PepsiCo’s commitment to innovation, sustainability, and consumer-centric marketing, positioning her as a key driver of international growth.
This leadership move further strengthens PepsiCo’s vision for the future, reinforcing its dedication to delivering cutting-edge and sustainable hydration solutions for global consumers.