JioStar has elevated Vani Rane to the role of Vice President | Head – Branded Entertainment & IPs. 

With extensive experience spanning content strategy, storytelling, branded entertainment, and media innovation, Vani has built a distinguished career creating impactful content ecosystems that connect brands with audiences across television, digital, and emerging media platforms. In her expanded role, she will continue to lead JioStar’s branded entertainment strategy, strengthen intellectual property development, and drive innovative collaborations between brands and content creators.

Throughout her career, Vani has held leadership positions across renowned organizations including JioStar, Zee Entertainment Enterprises Limited, Rainshine Global Inc., Monozygotic Solutions, Blue Magic Films Pvt. Ltd., fame Digital, Maxus Global, BBC Studios, Turner Broadcasting System, and Miditech. She has successfully developed award-winning branded content properties, executed high-impact brand integrations, and delivered innovative entertainment campaigns for leading global and Indian brands.