Leadership
In her new role, Kruti will oversee marketing functions spanning brand strategy, content, product marketing, public relations, partner marketing, events and demand generation.
She brings more than a decade of marketing experience across B2B and B2C businesses, with expertise in brand building, product marketing, demand generation and integrated marketing across global markets.
Before joining Kapture CX, Kruti held marketing roles at Yellow.ai, Haptik, Lodha Group and Sunteck Realty, and has also founded and operated her own business.
Her appointment comes as part of Kapture CX’s recent senior leadership expansion, following the appointments of Abhinav Sinha as Vice President – Customer Experience and Sanjay Prasad as Vice President – Sales.
CXO TechBOT wishes Kruti continued success in her new leadership role and the journey ahead.
