Asurion has appointed Guru Gowrappan as its new Chief Executive Officer, marking a pivotal moment in the company’s growth journey. With over two decades of global leadership experience across Verizon Media, Viasat, and Alibaba Group, Guru brings a strong track record in scaling businesses, driving innovation, and fostering digital transformation.

Kevin Taweel, Co-founder and Executive Chair of Asurion, shared his confidence in the appointment, stating, “Guru is the right leader for Asurion’s next chapter,” citing his “strategic vision” and “proven ability to scale businesses.”

Reflecting on his new role, Guru Gowrappan remarked, “I’ve always believed that customer obsession is the foundation of lasting growth.” He joins Asurion at a defining time to strengthen the company’s focus on AI, automation, and impactful partnerships, driving meaningful transformation for customers worldwide.

CXO TechBOT extends best wishes to Guru Gowrappan as he embarks on this new leadership chapter.