Leadership
Archana Balaraman has joined Tata Consumer Products as Senior Vice President and Business Head of Organic India, marking a new chapter in her career in the consumer goods industry.
In her new role, Archana will lead the business for Organic India, a brand known for its organic food, herbal wellness and natural health products. Her appointment brings extensive experience in brand management, category leadership, marketing strategy and product innovation to the organisation.
Before joining Tata Consumer Products, Archana spent over 14 years at Britannia Industries Limited, where she held several leadership positions across marketing and category management. Most recently, she served as GENERAL MANAGER - MARKETING from January 2025 to October 2026.
During her tenure at Britannia, she managed categories spanning cookies, health and glucose products, premium cookies, premium creams and crackers. She also contributed to disruptive innovations as a product and group product manager.
Her appointment reflects a continued focus on business leadership and brand development in India’s evolving consumer products market.
CXO TechBOT wishes Archana Balaraman continued success in her new leadership role.
