Sony Pictures Networks India has promoted Sushant Rane to Associate Vice President and Region Head West, recognizing his significant contribution to SonyLIV’s advertising growth and strategic partnerships. With nearly five years at the company, Rane has played a pivotal role in driving advertising revenue across the west region and international markets.

He has successfully led brand integrations for marquee properties including Shark Tank India, Kaun Banega Crorepati, and major live sports events, strengthening SonyLIV’s position in India’s competitive OTT ecosystem. Prior to this role, he served as Region Head West for Emerging Business Ad Sales and earlier managed large customer ad sales for the platform.

Before joining Sony Pictures Networks India, Sushant held leadership roles at Discovery Inc and Star India, building extensive expertise across digital, sports, and infotainment advertising sales.

CXO TechBOT wishes Sushant Rane great success in his new role.