Rapido, India’s leading mobility platform, has appointed Anamika Singh as Associate Director – Brand, marking a strategic move to strengthen its brand leadership and marketing direction. With over a decade of experience in sales, marketing, and brand communications across retail, tech, and social impact sectors, Anamika is poised to drive innovation and elevate the brand’s presence in a competitive market.
Anamika previously led brand and marketing at Wildcraft India for nearly seven years, where she crafted high-impact campaigns and built strong consumer engagement. At MintM Inc., she shaped digital strategies and managed product marketing with a sharp focus on ROI-driven initiatives. Her early roles at Mu Sigma Inc. and Rang De further refined her expertise in digital branding, partnerships, and community outreach.
Armed with a keen understanding of consumer insights and data-backed storytelling, Anamika will lead Rapido’s brand efforts into its next phase of growth and transformation in the dynamic mobility ecosystem.