Nitin Kohli has been appointed as the Brand Director of Volkswagen Passenger Cars at Škoda Auto Volkswagen India Pvt. Ltd. (SAVWIPL), bringing with him over 25 years of rich experience in the automobile industry.
Kohli has made notable contributions to leading automotive giants. At Audi India, he played key roles such as Head of Sales Operations and Network Development, shaping strategies that boosted customer experience and dealer growth. Prior to that, his 12-year stint at Tata Motors saw him managing diverse portfolios, from territory leadership to regional sales strategy. His career began with TAFE, where he laid strong foundations in sales operations.
In his new role, Kohli will be instrumental in driving Volkswagen’s brand strategy, deepening customer engagement, and expanding market presence in India. His appointment underscores SAVWIPL’s vision to empower seasoned Indian leaders to helm global automotive brands locally—ensuring both cultural resonance and strategic agility.
We wish him great success in steering the Volkswagen brand toward its next phase of growth in one of the world’s fastest-evolving auto markets.